Trademark
Attorneys &
Designers
For your startups and growing businesses
Markport® is a team of experienced trademark attorneys and creative designers supporting small and medium-sized enterprises in Australia, New Zealand, and The Philippines.
We offer tailored trademark design and protection solutions that combine legal expertise with creative strategies to help you manage your brand as you scale in these competitive markets.
Why is a trademark important for my business?
By securing a trademark, you not only protect your brand but also enhance its value and recognition in the marketplace.
Brand Recognition
A well-designed trademark helps you stand out, making it easier for customers to find, remember, and share your brand with others.
Legal Protection
A registered trademark grants you exclusive rights, protecting your brand from unauthorised use. It serves as your intellectual property, safeguarding you against counterfeiters and copycats.
Builds Trust and Value
A strong trademark enhances your brand’s credibility, safeguards the value of your business, and carries your reputation as your business grows.
Intellectual Property
A protected trademark is your intellectual property and a valuable business asset that safeguards the time and resources invested in building your brand. It can also be traded, licensed, or used to generate additional revenue.
Facilitates Growth
A well-managed trademark provides greater presence and visibility, allowing you to expand your brand into new markets confidently.
News
The WWF Trademark Rumble: How Wrestling Lost to Wildlife
In memory of Terry Gene Bollea, better known as Hulk Hogan, who passed away on 24 July 2025 at age 71. Here is the remarkable story of how and why the World Wrestling Federation (WWF) was forced to rebrand into World Wrestling Entertainment (WWE). Hogan was one of wrestling’s most iconic figures, rising to fame in the very…
Yin & Yang: Finding the Best Pathways for SMEs
Trademarks are more than just legal tools. They are essential to how people recognise, trust, and share your brand. The WIPO Pathfinders Report offers key insights into the future of intellectual property (IP), with a focus on trademarks, branding, and education. These insights are especially valuable for small and medium-sized enterprises (SMEs) navigating the digital…
How to Protect Your Artist Name Allday Everyday for Years
If you’re a recording artist, your name is more than just a name. It’s a source of identity, recognition, and wealth. Your brand sets you apart, helps your audience find you, and preserves the value of your work. The recent situation between Australian rapper Allday and the new K-pop group Allday Project should alert us…
Where we do business
Australia
Australia ranks as one of the world’s largest economies, fueled by a robust business landscape that supports small and medium-sized enterprises (SMEs) across a range of key industries. From technology and professional services to agriculture, mining, and tourism, Australia offers a fertile environment for entrepreneurs and startups. With its diverse community, strong infrastructure, and pro-business policies, the country is not only known for its iconic landscapes and vibrant cities but also as a prime destination for business growth and innovation.
New Zealand
New Zealand boasts a rapidly growing economy, supported by a close-knit business community and a rich cultural heritage. Renowned for its breathtaking natural beauty, from rolling green hills to pristine coastlines, New Zealand also stands out as a hub for innovation and entrepreneurship. The country’s strong support for small businesses and startups, along with its forward-thinking policies, creates an ideal environment for new ventures to thrive and expand.
The Philippines
The Philippines is a thriving economy with strong business sectors ranging from manufacturing to IT and services. Known for its breathtaking islands, lush tropical landscapes, and world-renowned tourism, the country offers a unique blend of business opportunities and natural beauty. With a growing market, a young workforce, and a supportive environment for new ventures, the Philippines is an ideal destination for businesses looking to tap into Southeast Asia’s dynamic and rapidly evolving landscape.
PARTNER WITH US
Elevate your trademark protection & design today
Client Feedback
MARKPORT® guided us through each step of the trademark registration process, helping us present a strong case to the trademark examiner that our name isn’t generic in our industry but reflects our brand’s unique identity. They involved us at every stage of the process, maintaining a straightforward, transparent, and stress-free experience.
